About Us

ASAP Finance is a market leading non-bank lender offering residential, commercial and development finance nationwide. When all you’ve faced are hurdles, ASAP Finance will get your development off the ground by looking at the practical and business merits of your funding requirements.

“Other finance companies were scurrying away. The banks were onerous in terms and conditions. ASAP Finance backed us, and that first loan set up a relationship that has lasted more than a decade.”.

Tristan Jones, Eton Estate, Hamilton

A non-bank lender since 2004, ASAP Finance partners with investors, developers and home builders across a range of residential, commercial and development finance needs where:

  • Qualifying pre-sales aren’t there yet
  • You’re a builder self-managing your project
  • There’s a higher loan to value ratio
  • Short term bridging finance is needed
  • Shareholder equity release is required
  • Quick and hassle-free drawdown’s (without QS) are needed
  • Margins are lower than expected
  • There are onerous bank conditions and processes
  • You don’t have a clear exit strategy in place yet

Practical development experience and strong commercial skills position ASAP Finance to partner in your success through bespoke funding packages for project sizes from $300,000 to $50,000,000 (we do the big stuff too!).

Meet Our Team

Adarsh Patel

Director

Darpan Patel

Director

Parash Sarma

Client Services Director

Kevin Zhou

Senior Lending Manager

Dan Liao

Senior Lending Manager

Ben Friedlander

Lending Manager

Community

Property development is not just about building, it’s about building a community. ASAP Finance is proud to sponsor a number of causes in New Zealand aligned with our vision of building a better future that can be shared by all.

Keystone Trust

Keystone Trust was built on the legacy of Graeme Bringans, a kiwi property developer and strong advocate of promoting opportunities for young people to enter the property industry – particularly those whose family, financial or other circumstances were such that their paths might be blocked. For the past 25 years, Keystone Trust has been giving students a hand-up into property related tertiary studies offering grants, scholarships and mentoring assistance those in financial need and affected by adverse circumstances.

Friends of Fiji Health Foundation

Friends of Fiji Health (NZ) Inc. [FOFH] is a New Zealand registered charity organisation that was established in July 2010. Its primary purpose is to form teams of specialists to travel to Fiji and provide medical treatment for those in need.

Friends of Fiji Heart Foundation

Launched on the 17 August 2006 in Auckland, Friends of Fiji Heart Foundation is a New Zealand registered charitable trust which provides free operations for the poor and needy citizens of Fiji who are suffering from valvular heart disease. Each year, Friends of Fiji Heart Foundation sends a mission to Fiji to perform heart surgery not otherwise available to people of Fiji.

Reviews

Brian Liu
Brian Liu
December 3, 2021.
Development Loan
Jane Yu
Jane Yu
December 2, 2021.
Kevin is very knowledgeable, professional and dedicated , responses really fast with accurate information, it was a great pleasure to deal with him.
Jason Lin
Jason Lin
December 2, 2021.
Kevin from ASAP was one of the most delightful person to work with, transactions were done most competently never have to worry about a thing, most recommended company and person to work with. Thank you Kevin.
Jazz Singh
Jazz Singh
December 2, 2021.
I can’t praise the ASAP Finance team enough for their professional approach and commercial acumen. Ben and the directors have been first class to deal with. Straight up conversations, great tips on how to deal with tricky parts of the development process and then prompt attention to issues and payments. The success of our development is built off the strong backing and support from ASAP Finance.
Yugal Sachdeva
Yugal Sachdeva
December 2, 2021.
We’ve been dealing with Parash at ASAP for a couple of years now. He’s a delight to work with and has a strong understanding of the market. The processes being followed by ASAP for development funding are one of the most customer friendly I’ve come across in the market. If you’re looking for development / project / residential funding - ASAP is strongly recommend.
Sisi He
Sisi He
November 29, 2021.
I have dealt with Dan for several times, and he is an efficient, knowledgeable and patient person. Very easy to deal with and attention to details, I have enjoyed working with him. :)
Maggie Ma
Maggie Ma
November 28, 2021.
I would like to say Dan is truly a life saver for one of my customer. :) It's the very busy time of the year and the funding is quite limited. Dan has been awesome helping my customer sorting out their funding that is needed early December. Offer has been done within very short period of time and my customer is so pleased and happy! Dan has gone extra mile for us, his efficiency and professionalism has exceeded our expectation, me as an Advisor and the customer both feel so happy to have him in ASAP Finance. Thank you Dan, staff like you is very hard to find, we definitely will work again in the near future! :) Regards, Maggie Ma Financial Advisor
Trishn Nand
Trishn Nand
November 15, 2021.
I have used ASAP Finance for several years. I deal with Ben Friedlander directly. I can attest to his professional excellence and integrity when conducting business. He has a sound knowledge of the regulatory system in NZ, which in return adds value to my business. The service they provide is above and beyond what you expect from a Lender. I found their entire operation to be very professional. In my experience, ASAP Finance has never failed to live up to its ethos of being a true specialist in property finance.
Farview Construction
Farview Construction
November 11, 2021.
Thanks. It has been great dealing with ASAP for our development finance. They have always acted professionally and confirmed their approval very quickly which has enabled us to proceed confidently with new projects.
Ma Johnny
Ma Johnny
November 1, 2021.
Very professional! Easy lending process, based on a strong understanding of development and property market. Lending manager Kevin zhou is the one of the best lending specialist in this market.
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